The Things I do
Be Found Online
Are you doing enough to reach the people your business needs to reach? Online outreach is not an option for success anymore - it's a requirement.
If you're not taking advantage of all of the platforms, communities, and hubs that your potential customers are all currently active within, you're missing opportunities.
I can help you not only find those areas, but actively engage within them and foster a more effective online voice for your brand.
% of the world actively uses it
% of the population has a profile
% of people rely on social media
% of online consumers trust them
before you go
PREFACE: Years after graduating from high school (I had completed university by this point, too) I had an opportunity to help coach their hockey team. Afterwards, I was approached by Ron Van Zutphen, a mentor of mine who I had as a teacher every year throughout secondary school, to write an article for their newspaper. Read more about From Between the Pipes to Behind the Bench[…]
I’ve said it before and I’ll say it again: English is an oddly complicated language. And with so much complexity throughout its endless number of word combinations, better known as phrases, that shouldn’t come as a surprise. It’s known to be a difficult language, with so many of its own rules contradicting themselves throughout countless Read more about 5 Phrases You Need To Stop Saying[…]
Anyone who knows anything about Alexandra (The Little Things) and I knows that we are no strangers to hitting the road – whether to enjoy a local escape on any given day or a more adventurous journey that takes us to parts of the continent we’ve yet to experience. This summer’s pinnacle is no different. Read more about East Coast Road Trip: Our Plan To Not Plan[…]
If you haven’t yet heard, the Pittsburgh Penguins are the 2017 Stanley Cup champions. And I will take full credit for partially believing in them, mostly the whole way through. (Yes, you read that right.) After the Leafs and Hawks were knocked out of Round 1, my focus shifted to the Pens and it only Read more about 2017 Stanley Cup Report Card: Final Round[…]
You should be spreading your branding wings far and wide by setting up your company profile in as many places as you possibly can. But here’s the ones you really need to start with (and better not avoid). Whether you’re one to ride the tech wave who embraces the progress or an old school traditionalist who prefers Read more about 4 Social Media Sites Your Business Needs To Be On[…]
If someone tells you that punctuation doesn’t really matter, or they try to play down its importance, please share this with them. Immediately! Did you catch that subtle point I just made or were you too caught up in wondering what you did to deserve being yelled at by someone you’ve probably never met before? Read more about Stop Using Excessive Exclamation Points (Now!)[…]